Top 10 Tips from a Professional Master of Ceremonies

We’ve created a new section in all our regions for Master of Ceremonies. Professional MC Mark Jones has also given us his Top 10 tips for being an MC and how to make it look easy!   Anticipate! That’s a word that works so well in so many circumstances, as you’ll...

The Importance of Integrated Marketing Communications

If we had to pick the biggest, buzziest buzz phrase of the year, it would have to be integrated marketing. Some call it omnichannel marketing, some prefer multichannel attribution, but whichever way you look at it, it’s all about functioning from a single perspective....

How much does outdoor advertising cost?

When it comes to launching your marketing campaign, the first consideration is impact. The very next is whether you have the budget to get the required impact. Whether you are an agency, marketer or small business owner, outdoor advertising (OOH) delivers value and...

Higher-quality promotional products vs lower-cost alternatives

You probably know about the many benefits of using promotional products for your brand image, perception, awareness and promotion. They help convert prospects into customers and promote your brand; and also encourage customer loyalty. Promotional products often serve...

How the right food photography brings your food to life

Taste, this has to be the first thing to be concerned about when it comes to food. However, what happens when you are trying to sell food, or tempt people to your restaurant, and you have to rely on look?   This is where food photography comes into its own. Food...

Why your company should invest in a Freelance SEO Consultant

SEO is the digital marketing tactic of increasing a websites visibility within search engines. SEO stands for Search Engine Optimisation, that is you make sure that your website is correctly optimised and targeted to drive high value organic traffic to your website...