Part 11: Background – Distraction or Enhancement?

Does it matter where we shoot our videos? Indoors? In front of a plain background? Perhaps something more varied? Outdoors? Actually, it does matter although not so much where we film but the choice of background for our videos matters. What kind of background should...

Zoe Ball Sport Relief – Working with Positive Branding

  Positive Branding were approached by comic relief to brand Zoe and the teams clothing for her incredible bike ride challenge. We supplied flock transfers to all the clothing worn throughout the five day 350 mile challenge.  Zoe has raised £1.2 million pounds for...

Part 10: What is WIIFM and What Does It Do for Us?

What is WIIFM? Is it a Non-Governmental Organisation? Is it a radio station? Is it a new game for the Wii? Well, it is none of these. Being charitable, radio station would probably come closest because WIIFM defines the wavelength on which we have to broadcast our...

“Be yourself; everyone else is already taken.”

“Be yourself; everyone else is already taken.” – Oscar Wilde Oscar was an original – a witty, accomplished writer and playwright. He was an iconic brand, never mistaken for anyone else. Here are five reasons why your company needs and deserves the Oscar...

How to Make a Big Impact with a Small Exhibition Stand

Size doesn’t always matter; it’s what you do with it. By implementing innovative features and graphics to match, you can create an impressive exhibition stand with as small as a 3m x 2m footprint. So, if you’ve decided on a trade show, don’t shy away if your budget...

Event Staff get rave reviews at ICE Gaming in 2018

Last month Event Hosts were delighted to be a part of ICE Gaming 2018, one of the biggest B2B gaming exhibitions in the world, and one of the few events to bring together both the online and offline gaming sectors. Event Hosts were delighted to supply promotional...